Learning Digital Sales with a Broadcast Lens

At P1 Learning, our founders cut their teeth in the broadcast world. Early in their careers, they lived in the world of spots and dots, and organized their days surrounding drive time.

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Five Common Roadblocks to Selling Digital

As an account manager, you know your broadcast and cable product better than anyone. But the ever-increasing demand for digital can put pressure on even the top performers in any cable and...

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