Motivating Yourself During A Recession

We're happy to bring back guest contributor, Bob "Z" Zuroweste for a third week! With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr....

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Keep Your Prospecting Antenna’s Up!

We're happy to bring back guest contributor, Bob "Z" Zuroweste for a third week! With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr....

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Do’s and Don’ts of Advertising During COVID-19

We're happy to bring back guest contributor, Bob "Z" Zuroweste. With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of Sales for...

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Welcome To The Business! (It Only Gets Easier From Here)

My business partner Katey Woolam and I launched the P1 Plus entry level sales program eight years ago and from the very beginning the mission of the curriculum was straight forward. To on-board...

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Don't Look Back. It's Time To Move Forward

We're happy to introduce you to our guest contributor, Bob "Z" Zuroweste. With 30+ years in the media industry, you may know Z from his time as VP/Market Manager Clear Channel, Sr. VP/Director of...

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Advertising In Uncertain Times

We've heard from many of you in response to clients or potential clients looking to opt-out and/or cancel advertising due to the coronavirus and economic downturn concerns. If this is something...

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On-Air Insights With Katey

When it comes to attracting an on-air audience, no one knows how to do it better than our very own Katey McGuckin-Woolam who was a radio personality in the Kansas City area for over 25 years....

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Marketing Professional Program

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Why You Should Pay Attention to Generation Z

Millennials, millennials, millennials. That’s all we’ve been hearing for the past five years, but now it’s time to obsess over a new generation: Generation Z. Those born between 1995 and the early...

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P1 Learning Partners with States to Draw Broadcast Talent

What’s one of the biggest complaints in our industry?

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