The branding process is really important for two reasons. First, your primary objective is to help your client (you know, the advertiser) craft an effective brand image for his or her business. So...Continue Reading →
When discussing radio, one of the most popular and well known positions is the DJ or on-air talent. We all know those famous national DJ's from Casey Kasem (yes, I grew up in the '80s) to Ryan...Continue Reading →
Whether you’re living your dream job in media right now or your on your way up, it’s always a good idea to keep your networking pipeline full. There are a number of ways to find and nurture new...
In sales, it's always important to look ahead and see what trends, tips, and tools are out there or on the horizon to make one's life easier. Since the sales world is always changing with new...Continue Reading →
For most of us vacations and getting away provide you with the capacity to relieve stress from day to day life. However, from time to time it is just not possible to get out of town for your...Continue Reading →
What’s one of the biggest complaints in our industry?Continue Reading →