Yes Jen, I Love Media Sales

Jennifer Lane heads up our marketing team at P1 Learning, and she does a terrific job of creating timely topics for our social media efforts. Late last week, she sent me an email regarding “the...

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On-Air Insights With Katey

When it comes to attracting an on-air audience, no one knows how to do it better than our very own Katey McGuckin-Woolam who was a radio personality in the Kansas City area for over 25 years....

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5 Tips To Successful Internships

Internships are a two-way street. On one side, you have a young professional looking for experience to grow their career. On the other side, you have employers taking a chance on potential talent...

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How To Get Students Interested In Broadcast Sales

It’s no secret that young professionals aren’t busting down the door for broadcast sales positions. And they're especially not rushing to our tables at career fairs. But what if we took their...

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Top Questions College Students Ask About Broadcast Sales

With new generations entering the workforce, the broadcast industry asks itself, “How can we draw in the future sellers?” The truth is, it is difficult to explain the benefits of broadcast if...

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Goal Management: What’s Your Number?

So, how much money do you want to make this year? 

Your initial response to the above question is probably something along the lines of: “I can’t believe he just asked me that! It’s really none...

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A Day In the Life of On Air Talent

 

When discussing radio, one of the most popular and well known positions is the DJ or on-air talent. We all know those famous national DJ's from Casey Kasem (yes, I grew up in the '80s) to Ryan...

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Broadcast Media In A Digital World

“Where does radio and television fit in with digital media?” I may be a bit biased, but I feel that not only do we have a place at the table, I’ll dare say that we’ve got an opportunity to sit at...

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Helpful Ideas to Start Off the New Year

Ah, the life of a media sales representative at the end of the year. Last minute sales challenges, holiday mentality distracting your clients, and those renewal proposal follow upsIs it really...

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The Broadcast Remote

Nothing brings more joy to the on-air personality than the extra cash earned by sitting for two hours in a business and talking on-air four times selling whatever is around them. Nothing brings...

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