When it comes to the consumer purchase path it's no surprise that each generation has its perspective. So how does someone effectively market to them? Well, that's a great question as it all...Continue Reading →
Ah, prospecting. No, we're not in the old west panning for gold in California... although, there is a case for sifting through rock and mud to find a few flakes of gold, right!? Instead, we're...Continue Reading →
Does this sound familiar?
"Uh... yeah, I... would love to have an internship program to grow our company! Wait, do we offer internships? Do we pay our interns?".
Don't worry, we're not judging!...Continue Reading →
Often there seems to be a breakdown between what companies think their customers want versus what their customers really want. Does this surprise you? It shouldn't.
Current customers want more...Continue Reading →
Last week the entire team at P1 Learning had the opportunity to attend the NAB's Radio Show in Dallas, Texas. It was a great event showcasing the best of radio along with providing insight on...Continue Reading →
Growing up, we all played the game "make-believe". You know what I'm talking about... the ability to fly, to be invisible, have x-ray vision, etc. In short, we were able to be someone or something...Continue Reading →